Bicycling has grown in popularity over the years. For some, it’s a hobby they indulge in seasonally. But to many, riding a bike has become a lifestyle. From the brand of cycles they choose to the clothing they wear, those who are passionate about cycling are as die hard and loyal as the greatest sports fans. Running a cycling shop means catering to both of these personalities. Having up to date bicycle shop POS software (point of sale software) is just one item in the daily grind of bike shop ownership.
Inventory is everything in a bike shop. In fact, the bike shop POS system you choose to keep track of items available is like the heart of your business. Having it up to date should be one of your top daily priorities. Real time updates what’s in stock helps with setting up your sales floor. You might even want to consider an iPhone inventory app to make the best use of your time. If you have too many of last year’s models still available, place them at the front of the store with a predetermined sale/clearance price (don’t forget to walk that thin line between profit and selling the bikes).
Also, leave space near your entrance for a few new models. Show off some of the best features of each, perhaps by placing small signs, informing the customer of these. Adding notes on features to your inventory with you bike shop POS software will help you and your employees keep track of the many different actions each cycle can perform.
Does your shop sell used bicycles as well as new? Many want a classic frame that has years of proven durability. Selling pre-owned bicycles also attracts a wider range of buyers. Many die hard cyclists not only enjoy riding, but maintaining or converting their own cycles. Offering used bikes that require work is a great way to get repeat business. Those who buy a used bike for conversion will continue to shop at your establishment, looking for updated parts, tools, and even coming to for repair consultations.
Maintenance is also another part of the bicycle shop owning process, sometimes the biggest. Many businesses keep their customers returning over the years with a combination of great service, quality products, and top of the line maintenance plans.
Each day, you open your bicycle shop, set up your inventory, get to work on scheduling bike maintenance, and chat with customers who not only want to provide you with business but want to share an experience with you. One thing every person who comes into your business has in common is their love of riding. Whether it’s a recently discovered freedom or a love since childhood, they will continue to come back if treated right.